STAMFORD, CT - June 2003 Cuisinart, a leading producer of culinary appliances and professional quality cookware, has introduced the Cordless Electric Jug Kettle (model no. CJK-17BC), rounding out the company's extensive line of food preparation products.
Cuisinart's new electric kettle boasts 1500 watts of power and brings 1.75 quarts of water to a boil in seven minutes. The Cordless Electric Jug Kettle combines a variety of design and performance features that focus on key consumer trends in the housewares industry. For instance, the kettle has a brushed stainless design that is compatible with both traditional and contemporary home décor. It also lifts easily off the power base for versatility in serving from counter to tabletop.
Mary Rodgers, Director of Marketing Communications for Cuisinart and Waring, says, "According to our market research, convenience continues to be a critical issue for consumers. As a result, the new Electric Jug Kettle offers several practical benefits, such as its single-piece construction with a unique flip-top lid that is permanently attached to the jug. In turn, consumers can fill the jug with just the push of a button." She adds that the kettle has an integrated filter for ease of use when straining tea leaves, accommodating the needs of America's sophisticated tea drinkers today.
Other product features include a wide spout for easy pouring, an "on" indicator light and an easy one-touch on/off switch. In addition, the Electric Jug Kettle has a concealed heating element that prevents calcium buildup and minimizes clean up. The Kettle also has several safety features-- a cool touch power base which protects any surface in the home, and an automatic shut off feature. The product is backed by a three-year limited warranty.
Cuisinart's Electric Jug Kettle joins a vast array of other high performance coffee and tea preparation products from the company. These include the Cordless Electric Kettle; the CoffeeBar™ line of Automatic Coffee Makers, such as the Automatic Grind & Brew; the Premier Series Coffee Makers, including the Brew Central™; and the company's Thermal Carafe Coffee Makers.
Suggested Retail Price: $110.00
Everyday Price: $69.95
Cuisinart, universally known for introducing the food processor in America, is a leader in culinary appliances, professional quality cookware, and kitchen accessories. The company manufactures a full range of products under the tagline, "Savor the Good Life®." These products include cookware, cutlery, hand blenders, hand mixers, coffeemakers, toasters and toaster ovens, as well as food processors, electric teakettles, kitchen textiles and scales. Cuisinart's website is www.cuisinart.com.